Australian commercial furniture company Stylecraft has announced the launch of a new brand that caters to the residential market, StylecraftHOME.

The move into the residential space is a first for Stylecraft, which has successfully delivered commercial and office furniture for Australia’s interior designers and specifiers for over 60 years. The new showroom in Woolloomooloo is located in the former Westfield Tower.

The flagship showroom brings together a range of collections from lounging, dining, home office, outdoor furniture and rugs. The furniture is rounded out with a selection of curated accessories and décor from Top3 by Design.

When commenting on the new space, Stylecraft managing director, Anthony Collins says, “Visitors to the showroom can immerse themselves in an inspired mix of local and international designs, from the largest of pieces to the very smallest. We see StylecraftHOME not so much a place you go to buy furniture, as you do to experience it.”

Stylecraft represents a large collection of exclusive Australian designed and manufactured furniture and international brands.

International brands
Arper (Italy), Tacchini (Italy), Stua (Spain), Cascando (Netherlands) and Ritzwell (Japan), Karimoku New Standard (Japan), Verzelloni (Italy).

Australian designers
Ross Gardam, Greg Natale, Derlot Editions by Alexander Lotersztain, LEN by Helen Kontouris, Urban Commons, Tom Skeehan and Keith Melbourne.

stylecrafthome.com.au

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Related

Read an interview with Keith Melbourne from MEZZANINE.

See Helen Kontouris’ Softscape collection for LEN, available exclusively through Stylecraft.