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Miele streamlines specification with new website and finishes

Miele streamlines specification with new website and finishes

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Miele launches its latest innovations to make the journey from specifying to executing even smoother.

When you’re a manufacturer with a long and firmly established history of going one step further, when your very ethos is ‘Immer Besser’, any improvement that makes specifying your products easier and more efficient for your partners is always the goal.

This is the reasoning behind Miele’s latest initiative – the launch of a new Projects website, which features a dedicated portal specifically created for designers and architects. The new website offers streamlined access to CAD and BIM data, technical documentation and product insights. 

The portal is intuitive, efficient and created with the workflows of professionals in the built environment in mind. Using it means it’s now never been easier to integrate Miele products and services into design briefs and executions.

Miele Projects
A Miele launch event, 2025.

Pricing innovation

To complement the new portal, Miele has also launched a fresh Projects pricing model. It’s a smarter, more scalable model that rewards both loyalty and volume, reflecting the brand’s commitment to long-term partnerships and shared success. The more Miele products you specify, the more affordable it becomes. 

At a launch event in late 2025, Leo Wallin, leader of project sales for Miele ANZ, emphasised that the key to the success of both of these initiatives is the team that delivers them. “We have the best team in the industry – passionate, knowledgeable and dedicated to your success,” Wallin told a gathering of design professionals. “From specification to installation and beyond, our aftercare support ensures that you can focus on what matters most: securing new business and delivering exceptional outcomes.”

Leo Wallin Miele
Miele ANZ leader of project sales Leo Wallin.

New line of finishes

Wallin also took the opportunity to showcase the latest example of the brand’s design prowess – its Pearl Beige appliances – and shared with attendees a video featuring KA Design Studios’ March House, a project in which Pearl Beige appliances feature prominently. 

Miele Projects
Miele’s new Pearl Beige finish is a neutral and warm mixture of grey and beige. Photo: Miele.

The range includes ovens (available for 45-centimetre and 60-centimetre niches), combination steam ovens (45-centimetre niches) and compact microwave combination ovens. Also available to complement these appliances are built-in coffee machines and warming drawers. 

“This stunning finish brings warmth, elegance and a timeless aesthetic to contemporary spaces – perfectly aligned with the refined tastes of your clients,” Wallin concluded.

Discover the Miele Projects website.

Photography supplied.

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