- Article by Online Editor
Rothelowman has announced the appointment of Simone Carter – the practice’s newest leader of Interior Design.
Based out of the Melbourne studio, Carter brings to Rothelowman over 20 years of global interiors experience, having worked on projects in the UK, Middle East, China and Australia, including the award-winning New Royal Children’s Hospital as well as the Crown Metropol Hotel in Melbourne.
In announcing the appointment, Nigel Hobart, Rothelowman’s managing principal, described Carter as a strategic addition to the practice charged with leading the evolution and growth of the Interior Design service proposition in partnership with Matthew Dalby. “It has been our priority at Rothelowman over the last two years to upscale our interiors capability through the strategic recruitment of global interior design talent to our Principal group,” says Hobart.
“The great work that Mathew Dalby has done as our Sydney-based principal of Interiors over the past two years has positioned Rothelowman as an acclaimed interior design brand in its own right, with our team now invited to respond to highly competitive interiors-only briefs for hotels, workplace, mixed-use and residential projects.”
Carter’s appointment is aimed at bolstering the firm’s collective expertise and providing greater leadership of its growing team of interior design talent. “Simone’s multidisciplinary approach and invaluable knowledge in landmark residential, hospitality, workplace and health projects, both in Australia and overseas, are a complement to our brand and culture,” says Hobart. “We are particularly excited by Simone’s strong business acumen, which will be integral in strengthening our Interior Design team’s capacity for integrated, cohesive design solutions that deliver real commercial value for our clients.”
Over the past two years Rothelowman has focused its attention on diversifying its multi-sector offering with interiors projects now equating to a little over 30 percent of the practice’s design pipeline, as opposed to the 20 percent traditional proportion.
Responding to her Rothelowman appointment, Carter says she is excited by the opportunity to “really push the boundaries, lead innovation in the industry and encourage the team to approach every project through a different lens”, while building on her global portfolio of work in Australia.
“I have long admired the work of Rothelowman and am very excited to now be a part of the practice’s ongoing success story. I live for creative challenges and the exchange of ideas, and am particularly looking forward to cultivating a collaborative environment for our interiors team to thrive.
“I was attracted to the unique business model of Rothelowman with its end-to-end design delivery for clients encompassing urban planning, architecture and interiors. As designers, this model encourages us to collaborate and support each facet of the design process, to create more commercial value for our clients.”
For more information, visit rothelowman.com.au.