Tag: architectural review
The rise of virtual reality presents a number of opportunities to architects, including huge advantages when presenting your ideas to builders and clients. Meanwhile, the commercialisation of this technology has brought it into the hands of almost anyone with a smartphone and as little as $50.
There's an allure of being the boss that promises complete artistic control and the ability to pick and choose projects at will. In reality, this is seldom the case, and it's not so much starting a practice as it is starting a business.
In this issue of AR, Cate Cowlishaw, head of business at Bates Smart, talks about selling your work, Simon Nelson provides some tips on how to construct and develop a business plan and PR specialist Sharyn Lowe explains how and why the industry needs to utilise PR.
While some would dismiss his work as fanciful, Dan Phillips is proving how architects can close the loop.
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