Whether you’re a plumber or an architecture practice, the message is the same. Using content marketing to let the world know how good you are at what you do is an absolute win for your bottom line. Don’t do content marketing? That’s a shame – because I can guarantee your rivals do. Content marketing – […]
The Wikimedia Foundation has picked Norwegian practice Snøhetta to develop a new brand identity for its free open platform. The nonprofit organisation operates a number of knowledge projects, such as Wiktionary, Wikiquote, Wikibooks, Wikisource, Wikimedia Commons, but its public encyclopaedia, Wikipedia, which is accessed by more than 1.5 billion unique devices each month, is its […]
Some of Australia’s largest professional service networks are now turning their hand to design-led activities. But what impact is this type of disruption likely to have on those who traditionally dominate this space?   Diversity is key when it comes to how we define our future habitats. But can the design capabilities of management-style consultancies ever match […]
This month Hassell unveiled a new brand identity, website and podcast series that are opening up new conversations about the value of design in a fast-changing world. As the 80+ year-old firm looks to the future, Hassell‘s Managing Director Steve Coster and fellow Board Director and Head of Design Mark Loughnan discuss the journey to […]
Bringing Australia’s architecture and design community into focus since 2009.