Tag: marketing
The way interior design and architecture professionals source, specify and procure products has dramatically changed over the past few years, and Programa has been at the forefront of this revolution. Now, Programa is offering forward-thinking architecture and design (A&D) brands and suppliers a new way of thinking about sales and marketing. Interior design project management […]
A growing number of architects globally are landing incredible branding and marketing projects. BrandCulture’s Nick Bannikoff and Stephen Minning investigate. Dozens of experiential marketing agencies have opened recently in Australia, but all the while a newer trend has been quietly emerging: the growing role of architecture in branding and marketing. Over the past two years, […]
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