Category: AR
This is the fourth issue we’ve published since we changed direction last year to focus on the business of architecture and there is a recurring theme in this issue – marketing, PR and the whole unsavoury business of selling oneself and one’s wares.
My favourite quote of this issue came from Sandy Law. At very late notice, Sandy agreed to join the Brain Trust panel, which tackles the timely topic of mental health and well-being in the architecture profession. When I first began thinking about this editorial, the world was observing World Mental Health Day (10 October). By […]
This is the second issue in the new look AR and the mantra ‘don’t spend more than you earn’ is at the very heart of what we’re doing with this change in direction. We realised that it’s these basic business processes that can be the areas of greatest struggle for architectural practices, so this is where you come in. If there are areas of your business you find challenging, let us know. If there are topics you think we should be covering that will aid you in your daily business chores...share them with us.
You’ll have no doubt noticed some profound changes to the magazine. From now on it will have a primary focus on business – with articles, interviews and opinion pieces that will help architects in the complex everyday task of running their practices.
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