- Article by Online Editor
- Photography by Danial Nash
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The Sydney design crowd gathered at the Corporate Culture showroom in Chippendale last night to watch six Australian designers pitch their work at Design Pitch. Each designer had ten minutes to pitch his/her design to the audience, with the winner receiving a trip to Milan Salone 2011.
Alberto Perazza, Export Manager of leading Italian furniture brand Magis, was a special guest on the expert panel this year. Perazza began the evening with a presentation of the extraordinary Magis collection, which includes Jasper Morrisons Air Chair, Konstantin Grcics Chair_ONE, Thomas Heatherwicks Spun and Marcel Wanders Troy.
This years pitchers included Josh Carmondy, Fukutoshi Ueno, Gavin Harris, David Knott, Kate Stokes and Henry Pilcher. Each presented their designs to the audience, who voted for their winner at the end of the evening, as well as an expert panel including Alberto Perazza of Magis, Richard Munao of Corporate Culture, Abbie Galvin of BVN Architecture and Andrew Mackenzie from (inside) magazine.
Josh Carmody pitched his concept for a timber bar stool, with a sliding back to convert the piece into a chair, while Fukutosi Ueno presented his vibrant Dress Code to the audience a compact timber stool featuring screen-printed designs by Akira Isogawa.
futurespaces Gavin Harris presented his table design inspired by classic Danish furniture pieces, followed by David Knott who pitched his concrete cantelabra range. The final two presentations from Kate Stokes and Henry Pilcher proved most popular, however, with the audience voting Henry Pilchers Block 2 as the winner.
Inspired by the angular structure of Konstantin Grcics Chair_ONE, Pilchers Block 2 features an aluminium shade encased in an ash timber frame. Block 2 blends the craftsmanship of timber with the industrial shade to create a fun and versatile piece. Henry Pilcher will now travel to Milan Salone 2011, courtesy of Richard Munao and Corporate Culture.
Kate Stokes was awarded with a second place prize for her Coco pendant light. The elegant design features a turned Victorian ash timber top supporting a spun aluminium base. Kate Stokes was presented with the invaluable opportunity to work with Corporate Cultures Richard Munao, in order to develop her product for commercial production.
*Design Pitch is an IDEA event. For the full program of events running from 9-19 November, please visit [“www.idea-awards.com.au”:http://www.idea-awards.com.au/idea-events/]*
Cassina, one of the world’s leading furniture companies, has rejoined Space and its collection of the world’s leading contemporary design brands.