- Article by Online Editor
- Photography by Shannon McGrath
- Architect David Hicks
This flagship store for Melbourne-based fashion designer Bettina Liano was the first in a new string of stores to be opened around the country. A new branding concept designed to strengthen Lianos existing high profile captured her signature style using a refined palette of quality materials and colours (gold, black and white). A twist of modernist detail and a touch of elegant glamour completed the atmosphere of slick luxury. Rationalised planning and custom designed racks add to the workability of the space, while enhancing distinctiveness.